Googlebot Crawl Spikes But Impressions Stay Flat
Crawl Stats shows Googlebot fetching hundreds of URLs a day, but the Performance report stays flat. Here is why crawling is not indexing, and how to unclog the middle.
#Impressions
Articles tagged with #Impressions
Many Pages, Few Impressions: 7 Causes of a Dead Long Tail
500 articles, top 20 pages get 80% of impressions, the tail gets 0-5/month. Power-law is normal; a dead tail is the bug. Validate keywords, fix intent and links, and tell impression-dead from click-dead in the AI Overviews era.
Page Is Indexed but Has Zero Impressions in Search Console
URL Inspection says the page is on Google, but the Performance report shows 0 impressions. Here is what that state actually means and how to fix it.