Articles tagged with #Structured data
Google deprecated HowTo rich results in 2023, yet your template still injects HowTo JSON-LD on every page. Rich Results Test passes, but the rich result never returns — and the markup may now be a liability.
JSON-LD reports 1,247 reviews and a 4.8 star rating, but the page only shows 32. Google flags it as a content mismatch and your star rating disappears from SERPs.
Search Console warns "Missing field author.name" on hundreds of Article pages. The byline string is set, but the JSON-LD shape is wrong — and the rich result quietly disappeared.
The visible "Published / Updated" date does not match `datePublished` / `dateModified` in JSON-LD. Why this is more than a cosmetic bug.
Rich Results Test passes but Search Console flags breadcrumb mismatches, or the breadcrumb in SERP looks wrong. How to align JSON-LD with what users see.
You set canonical to a new URL. Weeks later, Google still ranks the old URL. Why canonical is a hint, not a command, and what actually changes the chosen canonical.
Search Console "HTML Improvements" or a third-party crawl shows the same meta description on hundreds of pages. Why this matters less than people think, but still matters.
Rich Results Test errors on FAQPage. Search Console removes FAQ rich snippets. Common causes and fixes.
You set hreflang for en and zh, but Search Console flags missing x-default. What x-default actually does and when you need it.
When `<meta name="robots">` and `X-Robots-Tag` HTTP header conflict, results are unpredictable. How to decide which to use and how to keep them in sync.
You added `<meta name="robots" content="noindex">` weeks ago but the page is still in Google. The most common reasons.
A template default or migration mistake left `<meta name="robots" content="noindex">` on pages that should be public. Detection and rollback.
Sitemap.xml lists URLs that have `<meta name="robots" content="noindex">`. Google reports them, but inconsistently. Why this happens and how to fix.
A template refactor or framework upgrade broke JSON-LD blocks site-wide. How to detect and fix.
Sharing your URL on X/Twitter shows no image, even though og:image is set. Why Twitter cards have their own rules.
You added VideoObject JSON-LD for embedded videos but no video rich result, no video tab listing. Why.
The site-level WebSite JSON-LD declares name / URL / SearchAction that don't match reality. Why this confuses Google and how to align it.
Rich Results Test shows your JSON-LD has warnings or invalid fields.
A no-jargon intro to JSON-LD structured data — the three schema types every content site should ship, and the ones to ignore until you scale.